A freelance copywriter who makes technical stuff human :)

Hey! I’m Ebony-Storm, a freelance copywriter who loves the challenge of communicating complex stuff clearly.

For nearly a decade, I’ve written for market-leading software companies, tech publications (see my bylines), and startups. 

I’ve also plugged gaps in marketing teams and creative agencies, providing high quality copywriting, account management, and an extra pair of marketing hands. 

My clients have many things in common: they do something technical, work in a regulated or legacy industry, and need to reach general public audiences. 

It’s my job to help them share what they do with customers and clients in a simple, engaging way. No jargon. No complicated prose. Just clear copy from a freelance writer who cares. 

And I can help you too, with words and strategy to educate, convince, and rally your audience. 

A smiley headshot of Ebony-Storm, a freelance copywriter

  • “Ebony has been freelancing for us for over six months, and has been a dream to work with. She's always followed our briefs diligently, provided excellent content written for SEO and user needs and has always met our deadlines too. Her writing requires minimal edits and always hits the mark. I would highly recommend her and she's been invaluable to our content campaigns.”

    Jyoti Patel, Author, ex-Xero UK Head of content marketing

  • “You don’t want to miss an opportunity to work with Ebony-Storm. It is both a pleasure and a privilege. She’s creative, smart and will think about things in a way you don’t. She’ll bring different points of view to your work, enable you to do better, and foster unity in your teams. She worked at Incredibble as our editorial assistant but her role and influence spanned so much more. From nurturing the writers’ community to consulting with clients on briefs, she did it all! Her research and writing skills are greatly missed!”

    Helen Dibble, Founder, Incredibble

  • "Ebony's been an exceptional digital support for my team over the past few years, picking up everything from image editing to writing up interviews. With low capacity in the team, we needed someone proactive, flexible and high-quality, and Ebony's just that. She's really easy to work with, friendly and supportive, and I would recommend her to any future employer.”

    Miriam Zendle, Senior Digital Manager, NHS Providers

How this freelance copywriter can help you

  • Website copy: Single webpages to full website copy from scratch. Clients say great things about my webcopy skills.

  • Content marketing: SEO keyword research, content planning and delivery of blogs, reports, ebooks, and gated content.

  • Tone of voice and verbal brand: Brand voice workshops and a tone of voice documents developed with you, plus guidance on how to put your brand voice into practice.

  • Account management: This one’s for the agencies. Your client’s in safe hands with me – whether you need me as a copywriter or an account manager. Maybe, both!  

My freelance copywriter code of conduct

Plain English language – always 

I’ll write for your whole audience, and avoid jargon where it ostracises and alienates people. 

I’ll go MAAD for you 

That’s Meticulous, Accurate, and Attentive to Detail. Many of my clients work in regulated industries, where compliance and precision is key. I deliver every time.

I’ll share the love 

I’ll bring you along with me by communicating regularly, sharing what I know, and ensuring my work supports your wider business strategy

I’ll show you where to go next 

Does that sound threatening? I don’t mean it like that. I can help you figure out what to do next after engaging my services, and recommend other freelance marketers and creatives who can help.

Hire a freelance copywriter who keeps it simple

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